With the increase in the sale and usage of the mobile and cell phones in daily life, the need of the usage of the phone cases for their protection is equally getting intense. So, more and more marketing companies are applying the phone cases for the marketing andpromotion of their products, services or cause. For this purpose, the usage of the phone cases for the purposes are being designed.

For the application of the smartphone cases for advertising and promotion, the phone cases for the different brand of the phones are designed in different styles, designs and colors. To touch the different target markets, different styled cases are being manufactured, such as, to touch the ladies, gents, the different income groups, the racial groups, different age groups and so on.

The selection of the images and color blends to touch the different images and the colors are selected and used. For example, the ladies market demand the novel ideas, imagesand the hot color blends to print the phone cases. On the contrary, the gents target markets like the CMYK basic colors for their phone cases.

Different target markets love the simple designs, flower like images, images of the celebrities and so on. But, the most important feature is the appeal of the different audiences to the different promotional message, being sent by the promoters. Some marketing companies provide these phone case with the promotional messages to the general public for free. On the other hand, some marketers make the phone cases in such an attractive design that these phone cases are even purchased by the general public for the price.